It took me a while to get to the point where I was ready to admit the truth, my podcast was a bad idea.
I set out to launch my latest attempt at a podcast in the summer of 2017. After a few short episodes I realized I had a better idea for a show and cancelled it with the promise I would revamp it with a complete refresh after just a few short weeks. I went out of my way to reach out to guests and tried to give the show a big push. I even took out ads in the local newspaper and the school yearbook. It was all my attempt at putting out a show that would have a real radio show production value. I even launched a broadcast TV style companion show on Youtube that I quickly killed after just a handful of episodes.
The truth is the show was a mess from the start. I kept going back and forth on how raw or real I wanted to be. I was torn between keeping it radio friendly or being more mature. I never could lock down a format. I tried having recurring segments that rotated on a regular basis to the point I eventually gave up. After just a few months I tried to reformat it into a 5 day a week 30 minute radio friendly show I could try to syndicate to broadcast radio stations. After a couple of months it became obvious that was not a viable option I then took it back into an 2-3 hour marathon of me mostly yelling/cussing into the microphone. I went back and forth it it would have video or not. I tried doing it with an expensive mic and lights, then I got lazy and did it entirely from my cell phone.
The real reason the show failed was I never could decide what I wanted it to be. To be absolutely honest the show wasn’t a complete failure in the audience department. After two years I managed to garner over 20,000 downloads and was averaging 150 per week. The problem was retention was abysmal. In fact it was basically 0 percent most weeks meaning I wasn’t building a loyal audience, I just hand 150 random people stumble into my web once a week each week never to return. The fact there was zero audience participation on Twitter reinforced my belief the show was basically dead.
This past month with the ongoing health crisis causing me to go stir crazy I decided once and for all to kill the show for good. That doesn’t mean I am done entirely with podcasts or YouTube it just means this show, the Dark Web Podcast, is no more.
So what comes next? For the website, this blog, nothing changes. I will write articles on topics that interest me as I either find the time, inspiration or both.
The YouTube channel is where I intend to do some new things. Well, actually old things. In other words my plan now that the podcast is dead is to refocus my energy on doing shorter vlog style videos. Basically just me picking a single topic and digging into it. I might keep doing pickup and collection videos as I find the time.
I don’t want to reveal what my future plans are because right now they are influx and could change before I do anything meaningful. The actual truth is I loved doing a podcast but it became a chore with little reward. It also doesn’t hurt that I landed a job as a TV producer removing the need for me to produce a web series. I think I will take a step back and try to figure out what I want to do next. I have another confession regarding the ‘retro witch’ coming soon so stay tuned. And as always, Stay Cool.