A tribute to Code Red Mountain Dew

The year was 2001. I was sitting on a school bus heading down to Las Vegas for a high school track meet. My event, 800 meters and shot put. I wasn’t over weight at that time. I was fairly active, especially being into break dancing. But I loved my Mountain Dew soda drinks. My track coach always got onto me how bad it was to drink a soda before a run. I never listened. My teammates teased me saying with as much Mountain Dew as I drank my blood had to be green. Fortunately we never tested that theory.

As we were sitting at the first stop in Wells on our way down I went into the convenience store to grab me a soda as I did every stop. One of my friends pointed out to me there was a new Mountain Dew, a cherry flavored drink in a red bottle. I like cherry flavored drinks so I gave it a try. They were selling them 2 for $1. This was at a time when the normal price for one was $.79 cents so it was a bargain to get the extra one. I filled my gym bag full of as many as I could spending some of my food money on getting these sodas. I was hooked instantly.

From that day on I have pretty much drank the Code Red soda basically non-stop. How much do I drink? Enough that when a new store adds it to their line they quickly sell out. I have had grocery stores that didn’t carry it add it and it became a big seller. No I am not exaggerating, I buy about 3-4 12-packs of Code Red a week. On top of that I usually go through 2-3 20 Oz bottles a day. I drink so much, yes by now you are thinking this guy must be very unhealthy. Well no, not really. I am not as active as I used to be, but I get out and walk from time to time. I still break dance when I can. I even eat healthier than I used to. Also, I don’t drink alcohol or smoke, anything. I never have. So I always justified it as my one vice, if you can even call it that really.

In later years it got to the point where I would walk into a store, go to their soda section and if they didn’t have Code Red I would instantly walk out. The only time I would ever settle for a drink that wasn’t was if every store in town was sold out and I had no other choice. I would even order cherry mix at restaurants to add to my normal Mountain Dew, if they offered that as an option. The reality is, I became obsessed with drinking this drink.

I do, as an adult, understand the health risks. Therefore I don’t put any blame on society, my parents or the soda maker. I also certainly don’t blame the Government either. I quite enjoy living in a free society where *I* get to make that choice and nobody gets to tell me how to live my life. The problem is, I am getting a little bit older now. I am in my mid-30’s which means some of the things I could do when I was younger are now catching up with me. I have tried to get off the soda before, but I never can stay away for too long. I have tried tea, juice, energy drinks, even water. Nothing really tastes quite as good as a fresh, ice cold can of Code Red Mountain Dew. The only time I ever drink the green one anymore is if there is no other option. I still enjoy the green one too, but not nearly as much as the red one.

Yes, I have written about this before elsewhere, and I will probably write about it again. It’s one of those things I write about much like Nintendo or The Beastie Boys, it’s a big part of my life. It’s a defining characteristic of who I am. This isn’t even a confession. I drink Code Red Mountain Dew and you know what, I enjoy it. I will probably stop when I get to the point where one more drink will kill me and even then it might be the last thing I do before I die.

My philosophy has always been just enjoy your life and live it how you want. I don’t let people tell me I need to quite because it’s bad for me. I don’t always feel that great after I finish a soda, but I usually still crave another one not to long after. I am sure I would probably feel better if I could get off it entirely, but really why bother? I enjoy it, it’s something I like and I think the negatives don’t really outweigh the benefits, which include giving me some comfort at the end of a long day. Everyone has something in their life that identifies who they are or what type of person they want to be. I don’t drink Code Red, or Mountain Dew before that, because of some TV commercial. In fact I always hated the image it portrays and drank it in spite of the piss poor advertising. I never thought drinking Mountain Dew made you “cool”. Listen, I was a white rapper in a town full of non-Whites, I was about as far from cool as you are ever going to get. I drank it because of one reason, I liked the taste. That’s it. You don’t have to blame Pepsi or MTV or even Xbox. Hell I never even owned an Xbox until less than a year ago, any model.

I drink Code Red Mountain Dew and it’s green big brother because I enjoy it. It tastes good. I like the fizzy drink. And above all else, it’s just one of those little things in this life that helps me get through the day. Enjoy the things you enjoy in life. Tell the haters to go jump off a bridge with all the other sheep.